Lorenzo G. Federici, also known as @LORENZ.OG, continues redefining sneaker design. His latest collaboration with New Balance on the 860v2 showcases his creative expertise. Federici, famous for his hand-dyed “Patented Colorschemes ®,” has also contributed to iconic sneakers like the COMME des GARÇONS x Nike Air Max 95 and Off-White x Air Jordan 5. His influence in the sneaker industry remains unmatched.
Dubbed the “Dusk” edition, this release draws inspiration from London’s evening skies. The gradient colorway flows from yellow to orange, pink, and purple. This vibrant palette contrasts beautifully against the metallic silver upper, giving the shoe a striking Y2K-inspired aesthetic. Federici’s bold design language pairs seamlessly with New Balance’s high-performance heritage, delivering a perfect balance of art and functionality.
Federici teased the collaboration on Instagram, tying it to his creative studio, STUDI.OG. The 860v2 serves as a canvas for his signature color gradients, enhancing the model’s futuristic yet retro design elements. This unique take adds depth to the sneaker’s already sleek silhouette.
The Lorenz.OG x New Balance 860v2 “Dusk” Custom will debut at a London pop-up event on January 18, 2025. Fans of bold and artistic sneaker designs won’t want to miss this drop.
This collaboration is set to be a standout release for early 2025. Stay updated for details on the global release and the exclusive London event. Whether you’re a fan of innovative designs or collector-worthy pairs, the “Dusk” edition promises to deliver both style and substance.
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Release Date: January 18, 2025 (London Pop-Up)
UPDATE 1/16/25: This launch is an independent project by Lorenz.OG and is not affiliated with or a collaboration with New Balance. To clarify, Lorenz.OG personally purchased and customized the shoes.
UPDATE 1/15/25: On Saturday, January 18, Lorenz.OG will reveal a location in London’s Soho on Instagram, where fans can claim a golden ticket. This ticket grants access to purchase the custom “Dusk” New Balance 860v2 for £249.99 (approximately $305).
