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HomeNew BalanceRich Paul x New Balance 550 "Forever Yours" Releases July 14th

Rich Paul x New Balance 550 “Forever Yours” Releases July 14th

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Rich Paul, an esteemed American sports agent and the visionary behind Klutch Sports Group, holds a prominent position in the realm of athlete representation. With a remarkable association and a deep-rooted bond as both a friend and agent to the renowned NBA icon LeBron James, Paul has carved a name for himself as one of the industry’s most influential figures. His remarkable expertise and extensive network have elevated him to the status of a powerhouse agent in the world of sports.

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Back in 2021, Paul and New Balance released a collaborative 550 celebrating his sportswear brand, Klutch Athletics. The latest design, the Rich Paul x New Balance 550 “Forever Yours,” is a new design that breathes new life into the timeless silhouette.

The Rich Paul x New Balance 550 “Forever Yours” boasts a meticulous construction utilizing a combination of high-quality materials such as mesh, leather, and suede. Its foundation showcases an elegant Greyish/Lavender hue, complemented by striking Burgundy accents that add depth and contrast. Notably, the shoe features distinctive Rich Paul branding, prominently displayed on the tongues labels, heels, and insoles, showcasing a captivating rose graphic.

In addition to its appealing design, the shoe offers exceptional comfort and durability, thanks to its well-crafted two-tone rubber sole. Furthermore, the shoe is accompanied by an extra set of laces, thoughtfully packaged in a special box adorned with the phrase “Forever Yours” on the inside.

Grab a better look below, and expect the Rich Paul x New Balance 550 “Forever Yours” to release on July 14th at select New Balance retailers, NewBalance.com and Stadium Goods. The retail price tag is set at $130 USD.

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Rich Paul x New Balance 550 “Forever Yours”
Color: Grey/Violet
Style Code: BB550RR1
Release Date: July 14, 2023
Price: $130

UPDATE 7/10: New Balance confirms that Rich Paul’s “Forever Yours” 550 releases globally on July 14th for $130 USD. The collection also includes matching apparel including a T-shirt, hoodie, quarter zip, warm up pants, shorts, and a camp collar shirt. Check out the official photos below.

Rich Paul New Balance 550 Forever Yours BB550RR1

Rich Paul New Balance 550 Forever Yours BB550RR1 Release Date

Rich Paul New Balance 550 Forever Yours Release Date

Rich Paul New Balance 550 Forever Yours BB550RR1

Rich Paul x New Balance 550 Forever Yours

Where to Buy The Rich Paul x New Balance 550 Forever Yours

Rich Paul x New Balance 550 Forever Yours BB550RR1

Mario Briguglio
Mario Briguglio
Founder and Editor in Chief. My passion for sneakers started at age 6 and now I've turned my passion into a profession. Favorite Kicks - Air Jordan 3 "Black Cement"

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