South Carolina basketball star MiLaysia Fulwiley signed a multi-year NIL deal in March 2024 with Stephen Curry’s Curry Brand under Under Armour. This partnership makes her a key ambassador, giving her access to exclusive products like the Curry 12 “FamLAY” PE.
The Curry 12 “FamLAY” PE is designed in the South Carolina Gamecocks’ Black and Garnet colors. It honors Fulwiley’s family, her hometown of Columbia, S.C., and her beloved pets. The shoe features dual-density UA Flow cushioning, providing top performance on the court. Custom logos and Columbia’s 803 area code add a personal touch. Gold accents give the sneaker a refined and standout look.
Although fans can admire the Curry 12 “FamLAY” PE, it won’t be available to the public. This exclusive design highlights Fulwiley’s strong connection to her roots and bright future in basketball.
As Fulwiley continues to rise in her basketball career, her partnership with Curry Brand sets her apart. It shows her influence both on and off the court. This collaboration not only supports her journey but also inspires young athletes aiming for greatness.
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