Tee Higgins is officially a part of Under Armour for the 2026 NFL season. The Cincinnati Bengals wide receiver joins the brand’s football family and will wear UA on game days and rep their footwear, apparel, and accessories off it.

Higgins already has some history with the brand going back nearly a decade. He took part in the 2017 UA Next All-America Game as one of the top high school players in the country before continuing his career at Clemson. He eventually landed with Cincinnati and became a key part of the Bengals’ passing game.

The signing comes during Under Armour’s 30th anniversary and its continued push back into football. Higgins joins a group that includes Justin Jefferson, DeVonta Smith, Jonathan Taylor, Jake Ferguson, Zay Flowers, Cam Ward, and Nick Emmanwori.

Under Armour also signed three members of the 2026 NFL rookie class: Seattle Seahawks running back Jadarian Price, Indianapolis Colts linebacker CJ Allen, and Pittsburgh Steelers wide receiver Eli Heidenreich. The upcoming season marks the second year of the brand’s return to the NFL.

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