Hasbro and ASICS have collaborated together to create all-new colorways of the Gel Lyte III inspired by two fan-favorite G.I. Joe characters: Storm Shadow and Snake Eyes.
The line is inspired by an epic chapter in the G.I. Joe lore: the rivalry between Storm Shadow and Snake Eyes. Once brothers in arms as part of the Arashikage Clan, they find themselves on opposing sides of the struggle between G.I. Joe and Cobra.
The Black Snake Eyes model features a crystal rubber outsole with a discovery element, premium emblem and reflective detailing with Black leather; the model is elevated and modernized with custom art on the insert. The White Storm Shadow model features a crystal rubber outsole which masks the character beneath while the premium emblem detailing grounds the model in the story. Through the intertwining of story and design aesthetic the model is elevated and modernized with custom art on the insert. On the bottom of both shoe models is an iced outsole revealing Zartan – a shadowy figure who plays a key part in the Snake Eyes and Storm Shadow story.
The entire collection is available now at footlocker.com and select Foot Locker locations. Along with the shoes, G.I. Joe-inspired New Era caps, apparel, and Hex utility bag will also be available. The retail price tag is set at $120 USD each.