Established in 2015, Auralee, conceived by Japanese designer Ryota Iwai, is a favorite at Incu. Renowned for meticulous attention to detail and a soft, wearable color palette, Auralee’s Fall/Winter 2024 collaboration with New Balance unveils two color options of the 990v4 Made in USA silhouette.

One pair features a Greyscale palette with Blue accents on the New Balance “N” logo and sole unit. The second boasts varying shades of Blue with a Green heel counter. Both showcase premium pigskin suede, breathable mesh, and leather materials. Co-branded insignia graces the insoles, a hallmark of previous New Balance collaborations.

The Auralee x New Balance 990v4 Made in USA Pack is set to launch in Fall 2024. Expect availability through Auralee, select retailers both in-store and online, and NewBalance.com. The retail price remains undisclosed.

In summary, Auralee’s collaboration with New Balance, set to drop in Fall 2024, brings forth two distinct colorways of the 990v4 Made in USA silhouette. With a blend of premium materials and co-branded detailing, these offerings are poised to capture the essence of both brands. Stay tuned for the official retail price as anticipation builds for the upcoming release.

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