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SNIPES x adidas Superstar “NYC” Celebrates New York City’s Tattoo Culture

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adidas and SNIPES have teamed up to honor New York City’s rich tattoo culture with the release of the adidas Superstar “NYC.” This fresh take on the classic silhouette fuses bold design elements with NYC’s iconic creative spirit.

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The adidas Superstar “NYC” features an eye-catching black and white swirling graphic across the upper, symbolizing the flow of the Hudson River. A vibrant red heel tab pops with a green “NYC” graphic on the left and the adidas Trefoil on the right, reflecting traditional tattoo colors. Gold foil branding on the tongue highlights the Big Apple, while a custom sockliner showcases NYC landmarks, tying the theme together.

Adding to the community spirit, adidas and SNIPES collaborated with Memorial Brooklyn Tattoo, creating a platform for young artists from East Coast Social Club. These aspiring creatives received industry insights and personalized art kits, emphasizing the city’s vibrant art scene.

The SNIPES x adidas Superstar “NYC” is now available in limited quantities at select SNIPES stores and online for $110 USD. Celebrate the culture, community, and iconic style of New York City with this exclusive drop.

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SNIPES x adidas Superstar 2 “NYC”
Color: White/Scarlet-Green
Style Code: JQ6116
Release Date: February 25, 2025
Price: $110

Tattoo artist seated in shop wearing SNIPES x adidas Superstar NYC sneakers.

Tattoo artist wearing SNIPES x adidas Superstar NYC while working in a studio.

Photos: MarkyBluntz

SNIPES x adidas Superstar NYC with black and white graphics, red heel tab, and Big Apple charm.

Top-down view of SNIPES x adidas Superstar NYC highlighting gold tongue branding and custom insoles.

Close-up of adidas Superstar NYC tongue featuring gold foil NYC Big Apple branding.

Rear view of SNIPES x adidas Superstar NYC showing green "NYC" and adidas Trefoil on red heel tabs.

Mario Briguglio
Mario Briguglio
Founder and Editor in Chief. My passion for sneakers started at age 6 and now I've turned my passion into a profession. Favorite Kicks - Air Jordan 3 "Black Cement"

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