Elite runner Eliud Kipchoge — the fastest marathoner ever — will attempt to break the world record of 2:02:57 in Berlin on September 24th. For the occasion, he’ll be wearing a custom version of the Nike Zoom VaporFly Elite, which Nike will also be releasing.

This special edition version features a carbon fiber plate tuned for his specific performance needs and “Beyond the Limits” on the lateral side, “EK” on the medial side and a sockliner top cloth printed with his wife, daughter and sons’ names.

To unlock access to purchase one of 99 pairs of the Nike Zoom VaporFly Elite (available to Nike members in Austria, Belgium, Denmark, Finland, France, Germany, Ireland, Italy, Netherlands, Spain, Sweden, Luxembourg and the United Kingdom), complete a “Just Do It” Sunday run anytime on September 24th with the NRC app. People who do that will be notified through their NRC app when the Nike Zoom VaporFly Elite becomes available on September 27th for €500.

For Nike members in Berlin, there will be a limited opportunity to purchase the Nike Zoom VaporFly Elite in the Berlin Store (Tauentzienstrasse 9, 10789) on September 23rd.