ASICS Tiger has announced their partnership with W.L. GORE & ASSOCIATE, the makers of GORE- TEX fabric. The wind-proof and water-resistant Gel Mai Gore Tex arrives just in time for the harsh-weather months and will be celebrated with a special event at the recently opened ASICS Tiger Soho store – 276 Lafayette Street.
Since its initial launch in the early 1990s, the GEL-MAITM has been a collector’s favorite due to its unique asymmetrical design and rugged appearance. The addition of the performance-based GORE-TEX mesh fabric to the upper offers superior protection against the elements in a comfortable, breathable package. A speckled midsole and hits of fluorescent color showcase the athleisure trend on a new level of street fashion that fits seamlessly into outdoor or urban styling.
An exclusive window concept for the ASICS Tiger store promotes the GEL-MAITM G-TX release while reflecting the gloomy rain-season inspiration behind the high-quality, weather-proof shoe.
Look for the ASICS Gel Mia Gore Tex Pack to release in your choice of Peacoat/Black and Aluminum/Birch color options beginning November 30th. Each pair will be extremely limited available at ASICS.com and ASICS Tiger Soho store located at 276 Lafayette Street. The retell price tag is set at $160 USD each.