Jordan Brand is taking the Air Jordan 3 to the Middle East for an exclusive release this holiday season. Instead of treating it like a regular colorway with a regional name attached, the shoe has a handful of details made specifically for the release. The biggest one is the Arabic “٢٣” used on the tongues and elsewhere on the pair.

It means 23, giving the shoe a direct connection to the region without overdoing it. Even the usual elephant print has been changed. Jordan Brand replaces it with a raised geometric pattern around the toe and heel, which is probably the biggest visual difference from a normal Air Jordan 3.

There are a few other changes once you get closer to the shoe. Nike Air is stamped on the heels, a small Jumpman sits near the laces, and burgundy laces come as an extra option. A leather Jumpman hangtag is included too. Burgundy also shows up on the special packaging, with the box using the same “23” theme found on the sneakers.

Air Jordan 3 Middle East Release Date

The Air Jordan 3 “Middle East” releases in December 2026 exclusively in Middle Eastern markets through select retailers and SNKRS. Retail is $215.

Stay up to date with all upcoming Air Jordan releases from our Air Jordan Release Dates page.