In the upcoming Holiday season of 2024, the Air Jordan 1 Low OG “Howard University” is set to make its debut, marking a significant moment as the first collaboration between an HBCU and Jordan Brand available to the public.
Initially given to Howard Bison’s basketball team in 2023, the public release is a significant move for Jordan Brand. This marks the brand’s debut of an HBCU shoe at retail locations.
Founded on March 2, 1867, Howard University boasts famous alumni like Chadwick Boseman, Sean Combs, and Taraji P. Henson. In 2020, Jordan Brand and Howard inked a 20-year deal, with Michael Jordan pledging $100 million for racial equality and social justice over a decade.
The Air Jordan 1 Low in White premium suede with cracked Red overlays and Navy safari-textured Swooshes is the highlight. Quilted satin liners, the Bison’s logo on insoles, and mini embroidered Swooshes on the lateral forefoot add unique touches. The design wraps up with a Sail midsole on a Light Gum rubber outsole.
Air Jordan 1 Low Howard University Release Date
Scheduled for release during the Holiday season of 2024, the Air Jordan 1 Low OG “Howard University” PE will be available at select Jordan Brand retailers, both in-store and online, as well as on Nike.com. The retail price tag is set at $140 USD.
In summary, the collaboration signifies a groundbreaking moment in the intersection of HBCU pride and iconic sneaker culture, bringing a piece of Howard University’s legacy to sneaker enthusiasts worldwide.
Color: White/Gym Red-Midnight Navy-Neutral Grey-Sail-Muslin
Style Code: HQ2993-100
Release Date: Holiday 2024
UPDATE 1/22/24: According to Sneaker Files and zsneakerheadz, the “Howard University” Jordan 1 Low OG will release in Holiday 2024. This pair will an exact release of the “PE” pair seen below that was gifted to the school back in 2023.
Photos: English Sole