adidas EQT Cushion ADV Friends and Family

adidas Originals is set to debut the all-new adidas EQT Cushion ADV on August 12th. For the celebration of their newest adidas EQT silhouette, the Three Stripes also designed an extremely limited pair exclusively for Friends and Family.

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Rumored to be only 191 pairs given out, this adidas EQT Cushion ADV features a White mesh upper with ribbon branding on the sides. It’ll also come housed in a special custom packaging that reads the campaign’s slogan, “Everything that is essential. Nothing that is not.” and “No bullsh**.”

Take a look at this limited edition pair below and look for the adidas EQT Cushion ADV to debut on August 12th at select adidas Originals retailers. The retail price tag is set at $160 USD.

UPDATE: adidas VP of Global Entertainment Jon Wexler gives us another look at these exclusive EQT Cushion ADVs that are limited to 191 pairs. Additional photo via eartothestreet.

adidas EQT Cushion ADV Friends Family