Here is an example of what could happen to your stock pair of kicks. Nowadays, #sneakerheads will buy two pair, one to rock and one to stock (of course we all heard the saying), although when you fall in love with a pair of sneakers, you just want to keep them fresh (understandable).

However, in this case @Heatonmyfeet and @KevinTranz busted out one worn since ’99 and the other stocked since ’99 pairs of the Air Jordan 4 “White Cement”. The pair that was stocked, ended up losing their toughness, while the other pair is still breaking necks. This necessarily doesn’t happen all the time, but the moral to this is, Rock Your Kicks (they’re no good sitting in a dark closet).