Maybe one of the coolest owners in the all sports, Robert Kraft owner of the New England Patriots hooks up with Joe La Puma to go sneaker shopping at Bodega in Boston.

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The 75-year old talked about wearing Nike Air Force 1s to the White House, his opinion on players wearing custom cleats on the field, and he even unveils his new Nike Air Force 1 UltraForce Low.

Check out the entire video above and see the shoes Robert Kraft selected to take home with him. Let us know what you guys think of this episode in the comments section.