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FIRST LOOK: Rich Paul x New Balance 2010

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During the Lakers vs. Mavericks game, Rich Paul and New Balance made waves by unveiling an upcoming collaboration on the latest model, the New Balance 2010. This marks Paul’s first New Balance sneaker outside of the 550 and expands the brand’s lifestyle lineup in 2025.

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Inspired by the 99X series, the New Balance 2010 features curved paneling and a chunky silhouette similar to the 992 and 993. Though not part of the MADE in USA series, the sneaker boasts high-quality materials, including a woven jute-like mesh upper. The soft pink base is accented by deep purple and tan hues, giving it a stylish yet versatile appeal.

While official release details remain unconfirmed, the Rich Paul x New Balance 2010 has already garnered attention, with fans eagerly anticipating more information.

Stay tuned for updates as New Balance prepares to introduce this fresh addition to its lineup.

Stay up to date with all upcoming sneaker releases from our Sneaker Release Dates page. Be sure to follow us on Twitter and Instagram.

Rich Paul x New Balance 2010
Style Code: U2010RP1
Release Date: 2025
Price: TBA

Photos: NBA Kicks

ich Paul courtside wearing the New Balance 2010 collaboration at the Lakers vs. Mavericks game.

Close-up of the Rich Paul x New Balance 2010 sneaker showcasing the jute-like mesh upper and pastel colorway.

Mario Briguglio
Mario Briguglio
Founder and Editor in Chief. My passion for sneakers started at age 6 and now I've turned my passion into a profession. Favorite Kicks - Air Jordan 3 "Black Cement"

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