The Weeknd and PUMA are back with a brand-new AW18 Collection. This time around, the brand’s creative collaborator and ambassador, The Weeknd, reimagines 90’s streetstyle with a modern twist. Dubbed “Homage to the Archive,” get ready for nostalgia-packed trip to a period known for its bold and bright fashion choices.
Inspired by the golden era of street culture, the latest collab comes to life in retro silhouettes with bold color blocking and modern aesthetics. Sporting multiple rendition of the PUMA x XO logo, the latest drop is a befitting throwback to a decade that discovered and popularized bold treatments of graphics and logos.
With two covetable drops this season, the initial drop features the PUMA x XO Terrains, the first-ever low top sneakers designed by The Weeknd. A fresh take on vintage low-court style, the kicks sport exaggerated rugged teeth in the midfoot area. The upper features a combination of rich tumbled leather and suede overlays.
Completing the look is a range of apparel and accessories apt for the changing season. Fan favorite PUMA x XO Badge and Triangle graphics continue to feature across the collection from bomber jackets to track pants, tees, crews, beanie and even a backpack.
PUMA XO Terrains Low Black Release Date
Look for the first drop of the PUMA x XO Homage to the Archive Collection to release on Saturday, October 13th at select PUMA retailers and PUMA.com. The retail price tag is set at €140 (around $161 USD).