Nike has revealed the final designs from their upcoming “On Air” Collection. Created by six local designers from around the world to represent their respective cities: New York, London, Paris, Seoul, Tokyo, and Shanghai.
“There are attributes in the shoes this year that I would have never even considered, like introducing tools to encourage consumer modularity or pushing the boundaries of material usage,” says Dylan Raasch, Senior Creative Director of Nike Air Max. “These concepts prove that there are always new ways to approach design.”
Get a better look at each design below, and look fro them to begin hitting retailers this upcoming April 2019.
Nike Air Max 98 “La Mezcla”
City: New York
Designer: Gabrielle Serrano
Serrano’s Nike Air Max 98 La Mezcla represents the diverse complexions of NYC that combine race, ethnicity and cultural background, highlighting what makes the city special: it’s people.
Nike Air Max 97 “Neon Seoul”
City: Seoul
Designer: Gwang Shin
Shin’s Nike Air Max 97 Neon Seoul is inspired by the city’s neon signs, complete with a matte black body, vibrant colors and contours inspired by the Taaeguk symbol on Seoul’s flag.
Nike Air Max 97 “London Summer of Love”
City: London
Designer: Jasmine Lasode
Lasode’s Nike Air Max 97 London Summer of Love celebrates summer in the city and love, with a personal memory – a first date spent on Primrose Hill – as her inspiration.
Nike Air Max 1 “Tokyo Maze”
City: Tokyo
Designer: Yuta Takuman
Takuman’s Nike Air Max 1 Tokyo Maze honors the dizzying urban labyrinth of colorful tube lines that shoot beneath Tokyo. Embossed leather represents the city’s concrete surface, while the red bubble pays homage to the iconic Tokyo Tower.
Nike Air VaporMax Plus “Paris Works in Progress”
City: Paris
Designer: Lou Matheron
Photographs of an under-construction Parisian courthouse inspired Matheron’s concept for her Nike Air VaporMax Plus Paris Works in Progress, reimagining the colors andmaterails from the job site.
Nike Air Max 97 “SH Kaleidoscope”
City: Shanghai
Designer: Cash Ru
The Nike Air Max 97 SH Kaleidoscope reflects Ru’s impression of the clouds floating along Shanghai’s skies as they shift and dissipate to create new forms and shapes.
