Nike has finally unveiled Virgil Abloh’s OFF-WHITE Collection dubbed, “The Ten” that will be split into two groups: “REVEALING” designed to look accessible: hand-cut, open-source and reconstructed. The second, “GHOSTING,” was designed with translucent uppers to further the idea of revealing and unite the second set of silhouettes through common material.
The “REVEALING” Collection includes the Air Jordan 1, Nike Air Max 90, Nike Air Presto, Nike Air VaporMax and Nike Blazer Mid. The “GHOSTING” includes the Converse Chuck Taylor, Nike Zoom Fly SP, Nike Air Force 1 Low, Nike React Hyperdunk 2017 and Nike Air Max 97.
“Michael Jordan was larger than life — he was Superman to me. My entire design background and ethos came from the ‘90s.” – Virgil Abloh
Nike will host “Nike Off Campus” events in New York City and London to celebrate The Ten through presentations of the full collection and exchanges about the ideas that inspired it. “Nike Off Campus” will take place in New York City from September 6th to 8th at 23 Wall Street and in London from September 14th to 19th at NikeLab 1948 LDN.
OFF-WHITE Nike The Ten Collection Release Date
The first five icons of The Ten — the Air Jordan 1, Nike Blazer, Nike Air Presto, Nike Air Max 90 and Nike Air VaporMax — will be pre-released at NikeLab stores in New York City (Sept. 9-13), London (Sept. 18-22), Milan (Sept. 21-25) and Paris (Sept. 26-30).
The full collection including all ten silhouettes will be available in November at NikeLab stores and select retailers worldwide.
THE REVEALING
THE GHOSTING