Nike’s iconic Swoosh logo, drafted in 1971 by graphic design student Carolyn Davidson, is arguably one of the most recognizable insignias in business history. A nod to the Greek Goddess of Victory, the logo’s winged design has taken various iterations over the years.
This diverse graphic design legacy is celebrated in a trio of new footwear packs, collected under “The Evolution of the Swoosh: Chapter 2.”
Paying homage to the creator of the Swoosh logo, the Air Max 270 and Air Max 200 in this pack employ an interlinking articulation of the Nike logo. Both shoes incorporate the messaging, “We named our shoes after a woman,” and are topped with a gold Nike Swoosh charm to the laces — an ode to Davidson’s gold Swoosh ring that Phil Knight gifted to her in 1983.
Nike Legend of Her Pack Release Date
Look for the Nike “Legend of Her” Pack to release on December 21st exclusively from Foot Locker, Inc. (Foot Locker, Kid’s Foot Locker, Champs Sports, Eastbay, Footaction).
Release Date: November 21, 2019