Nike is gearing up to reintroduce the Kobe brand just in time for Kobe Day, a celebrated occasion on August 24th. This highly anticipated relaunch will feature a fresh lineup of retro Nike Kobes, along with a wide range of apparel and accessories.
Introduced in 2003, the Kobe brand rapidly soared to prominence, establishing itself as one of the NBA’s most sought-after signature shoe lines. Kobe Bryant, an iconic figure in the basketball world, proudly sported Kobes throughout his illustrious career, elevating the brand to a symbol of unparalleled excellence.
Although the Kobe brand was discontinued in 2021, it made a triumphant comeback in 2022 following an agreement between Nike and the Bryant estate. The relaunch of this beloved brand is a momentous occasion that will captivate sneaker enthusiasts and is destined to achieve resounding success.
The upcoming collection of Kobe sneakers will showcase iconic releases such as the Kobe 8 Protro, Kobe 10 Protro, and the “Reverse Grinch” Kobe 6. These sneakers draw inspiration from popular past Kobe models while incorporating cutting-edge technologies for enhanced performance.
Additionally, the apparel and accessories in the new line will pay homage to Kobe Bryant’s enduring legacy. Fans can anticipate a diverse selection, including jerseys, shorts, t-shirts, hoodies, hats, backpacks, and duffle bags.
During a recent conversation, Nike CEO John Donahoe expressed his enthusiasm for the future of Kobe Bryant’s signature line, remarking:
“It’s going to be an exhilarating summer as we pave the way for the relaunch of the Kobe brand ahead of Kobe Day on 8.24.”
This relaunch of the Kobe brand marks a significant milestone for sneaker aficionados, and the remarkable range of sneakers, apparel, and accessories will be conveniently accessible through Nike.com and select retailers.
