New York City Mayor Eric Adams celebrated RUN-DMC’s accomplishments today, proclaiming August 9th as “RUN-DMC Day.” Honoring the iconic group, a RUN-DMC Pop-Up Celebration was held by adidas Originals, aligning with their upcoming 50th Anniversary of Hip-Hop Concert on August 11th. This event saluted the group’s enduring success and their association with the Originals brand.
adidas NAM President Rupert Campbell highlighted the brand’s deep connection with Hip Hop culture. He expressed pride in linking the Superstar to RUN-DMC and praised their authentic creativity.
To experience the Run-DMC x adidas pop-up event, head to Bleecker Trading in New York City before August 12th. Explore the legacy of RUN-DMC and their influence on Hip Hop and fashion.
Celebrate the trailblazing RUN-DMC’s impact on music, fashion, and culture. Join the pop-up event and honor their enduring legacy.
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