To celebrate the 45th anniversary of the first Black Barbie, Mattel is spotlighting powerful Black figures with Barbie Signature dolls. Among them is LeBron James, who makes history as the first professional athlete to receive a Barbie Ken doll.

The LeBron James Barbie Ken doll is part of a special edition lineup that honors icons like Alicia Keys, Naomi Osaka, and Issa Rae. Barbie says the doll recognizes LeBron’s positive impact on culture, fashion, and community.

LeBron’s doll comes dressed in a bold blue varsity jacket, plaid pants, and high-top sneakers. Notably, the shoes feature his kids’ names, showing love for his family. Accessories like Beats headphones and a crown-embroidered cap give the doll a real LeBron vibe.

Beyond fashion, the doll highlights LeBron’s commitment to uplifting communities through the LeBron James Family Foundation. From building schools to championing youth programs, LeBron continues to lead with heart and purpose.

LeBron James Barbie Doll Release Details

UNDEFEATED will release a limited run of the LeBron Ken doll, including rare signed editions, on April 12, 2025, at their La Brea store. For a wider release, fans can grab the doll on April 14, 2025, at Target, Amazon, Walmart, and Mattel Creations for $75 USD.

This doll isn’t just about style—it’s about storytelling, legacy, and inspiring the next generation.

In closing, the LeBron James Barbie Ken doll stands as a powerful symbol of representation, leadership, and cultural influence. Whether you’re a sneaker fan, Barbie collector, or LeBron supporter, this release is truly one to celebrate.

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