Jordan Brand continues to celebrate Luka Dončić’s rise with the bold new Jordan Luka Bloodline Pack. Designed with a nod to Michael Jordan’s Chicago Bulls days, this drop blends classic vibes with next-level performance.

The pack includes the Jordan Luka 4 and the Jordan Luka .77, both dressed in striking Black, White, and Red. These hues directly reference the iconic Bulls colors, adding heritage to a future-forward hoop shoe.

The Luka 4 has already made waves, with Dončić debuting the model in a 45-point showcase against the Mavericks. To match the moment, Jordan Brand launched a short film called The Trial of Luka Dončić, framing him as a “bad man” with serious skills—and even sharper kicks.

In terms of tech, both pairs are built for quick cuts and power plays. The Luka 4 features Cushlon 3.0 foam, IsoPlate support, and Air Zoom cushioning for a plush, reactive ride. The Luka .77 leans more lightweight but still packs Zoom Air tech for speed and bounce.

Perfect for indoor or outdoor use, the Bloodline pack is performance-ready but lifestyle-friendly. Each silhouette reflects Luka’s on-court fire and off-court flair, combining legacy-inspired looks with modern edge.

Jordan Luka Bloodline Release Date

Mark your calendars—both sneakers drop on April 24, 2025. The Jordan Luka 4 will retail at $130 USD, while the Jordan Luka .77 will come in at $100 USD.

In closing, the Jordan Luka Bloodline capsule honors Luka’s impact and Jordan’s legacy in one bold release. Whether for game time or style, this pack delivers.

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