Paolo Banchero, rising NBA star and Jordan Brand ambassador, continues to make waves. Known for wearing the Air Jordan 39 on the court, Banchero is now tied to an innovative unisex sneaker—Jordan Heir. Designed by an all-women team, the Jordan Heir pays homage to Banchero’s early basketball journey with Seattle Rotary AAU. It reflects his roots and influence as a key Jumpman athlete.

The Jordan Heir highlights Banchero’s connection to the AAU program that shaped his career. This sneaker features the Seattle Rotary logo on the tongue and a vibrant color palette of light blue and volt green, inspired by the team’s colors. This unique design celebrates Banchero’s story while showcasing Jordan Brand’s commitment to inclusivity and innovation. As the first women-led sneaker design from Jordan Brand, the Jordan Heir pushes boundaries in storytelling and creativity.

For Banchero, this release is a heartfelt nod to his early years in Seattle’s competitive basketball scene. Now a leading player for the Orlando Magic, his journey from Seattle Rotary to the NBA reflects his talent and relentless work ethic. The Jordan Heir “Seattle Rotary” bridges Banchero’s past and present, further cementing his legacy in basketball and beyond.

The Jordan Heir “Seattle Rotary” launches on February 17, 2025 at select Jordan Brand retailers, both in-store and online. Fans can also purchase the sneakers on Nike.com. Priced at $110 USD, this release is sure to appeal to sneaker enthusiasts and fans of Banchero alike.

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