Home Air Jordans Jordan Brand Unveils Fragment Collection

Jordan Brand Unveils Fragment Collection

Jordan Brand has officially unveiled their Fragment collection that includes the Air Jordan 3, Jordan Air Cadence, and the newest Air Jordan XXXV (35), along with matching apparel.

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Hiroshi Fujiwara’s take on the Air Jordan 3 mirrors the understated approach to classic footwear that he’s made his signature. With ode to the 2004 Orca pack, the Jordan 3 is presented in a simple Black and White scheme with balanced branding. The heel counter showcases a bold Fragment logo read through a transparent Jumpman. Its set-up celebrates Fujiwara’s love of the Jumpman logo, which first appeared on the Jordan III, and with the overlay of brand marks initiates a new aesthetic cue.

Presented with a neutral grey base, the Jordan Cadence reprises the Jordan 3’s heel Air unit. The style matches neatly with the P.E. mood of the apparel: a simple, everyday vibe with a modern twist.

“This is also something new for Jordan, and I was really interested in doing this shoe,” says Fujiwara. “Before this, we did an HTM — the Jordan Trunner NXT React. Since then, I’ve been interested in doing some of Jordan’s running and lifestyle shoes.”

All three shoes include a discrete tooling code on the midsole, a common feature of Fragment Design collaborations, marking model and season.

Jordan Brand Fragment Collection Release Date

Look for the Jordan Brand x Fragment collection to release globally on September 17th, except for the Fragment x Air Jordan XXXV which launches October 28th.

Jordan Brand x Fragment Collection
Release Date: September 17, 2020
Fragment x Air Jordan XXXV
Release Date: October 28, 2020

Fragment Air Jordan 3 Release Date

Fragment Air Jordan 3 Release Date

Fragment Air Jordan 3 Release Date

Fragment Air Jordan 3 Release Date

Fragment Jordan Air Cadence Release Date

Fragment Jordan Air Cadence Release Date

Jordan Brand Fragment Collection 2020 Release Date

Jordan Brand Fragment Collection 2020 Release Date

Jordan Brand Fragment Collection 2020 Release Date

Jordan Brand Fragment Collection 2020 Release Date

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Mario Briguglio
Founder and Editor in Chief. My passion for sneakers started at age 6 and now I've turned my passion into a profession. Favorite Kicks - Air Jordan 3 "Black Cement"
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