PUMA and Hot Wheels, the number one selling toy in the world, are set to release a brand new collection by bringing to life the most iconic Hot Wheels toy cars reimagined in the all-new PUMA RS-X silhouette in time for the renowned toy brand’s 50th anniversary.
Fusing the new RS-X extreme reinvention sneaker design with the beloved toy cars, it perfectly ties together the Hot Wheels challenger spirit with PUMA’s legacy of redefining sports style with forward-thinking approach to design and technology.
As a sampling of the range, PUMA and Mattel unveil the RS-X Toys Hot Wheels “Bone Shaker” at the SEMA Automotive Tradeshow in Las Vegas. The sneaker draws inspiration from the celebrated toy car released in 2006.
Hot Wheels PUMA RS-X Bone Shaker Release Date
Look for the Hot Wheels x PUMA Collection to release on November 15th at select PUMA retailers and PUMA.com.
Release Date: November 15, 2018
UPDATE: PUMA has officially announced that the Hot Wheels Collection will release on November 15th. The RS-X will arrive in three color options inspired by classic toy cars by Hot Wheels.
Completing the pack with a wide range of apparel, the collection includes PUMA x Hot Wheels T7 Track Pants and Jacket with customized T7 insert that ties back to the iconic Hot Wheels cars and tees with PUMA x Hot Wheels graphic and woven label.