Extra Butter and Diadora collaborate to unite sneaker enthusiasts and horror cinephiles alike with their S8000 “Giallo 2.0” collab. A sequel to their 2016 partnership, the model’s name pays tribute to a niche film genre of Italian horror from the 1970s – Giallo.
“The term Giallo literally translates to Yellow, which was originally a literary reference to Yellow colored paperbacks of Italian mystery novels in the 1930s that focused on themes that influenced a movement for Italian filmmakers decades later,” says Extra Butter Creative Director, Bernie Gross.
Made in Italy with attention to high craftsmanship, the Extra Butter x Diadora S8000 “Giallo 2.0” features a striking, multi-color palette on premium-quality pig suede and leather material. The tongue and footbed is embellished with ornate geometric accents which hardcore horror fans will recognize as deep cut Giallo film references. The shoes will be presented in a special edition package box and hangtag.
Look for the Extra Butter x Diadora S8000 “Giallo 2.0” and matching apparel to release on January 27th at 11AM EST in-store at Extra Butter, and online at extrabutterny.com on Saturday, January 28th at 9AM EST. The retail price tag is set at $240 USD.
Release Date: January 27, 2023 (In-Store)
Release Date: January 28, 2023 (Online)