Jodan Brand is using the slogan, “Define Gravity” which pays homage to the shoe that started it all for Michael Jordan and his Jumpman. They also released an ad as a nod to the original ad for the Air Jordan 1 and how the NBA banned it from game – to see that click here.
Shown here is a preview look at the “Bred” colorway that dons the classic Black, Red and White color scheme. The shoe is also highlighted with a large Jumpman on the ankle, along with Nike Swooshes on the side to give that Air Jordan 1 feel.
Jordan Brand will be officially unveiling the Air Jordan XXX1 on July 20th, 2016. Check out the preview image below and stay tuned to Sneaker Bar for the next chapter of Air Jordan.
September 3, 2016
RELATED: Air Jordan Release Dates
UPDATE: Here’s a first clear look at the Air Jordan XXX1 “Bred” that will be officially unveiled later tonight at 9PM EST – stay tuned. Image: Slam Magazine.
Source: Elijah Ah-Sha