Luxury specialty retailer Barneys New York announces today the launch of BNY Sole Series, an Exclusively Ours (XO) footwear project that will debut for the Fall 2015 season. Starting July 2015, the series will launch eight exclusive shoe styles over the course of six months from a selection of Barneys New York designers including adidas, Vans, Timberland, Converse, Filling Pieces, Diadora, Brooks and Common Projects.
Working in close collaboration with the Barneys New York merchant team, each brand put a fresh spin on one of their classic styles to create a limited edition men’s shoe available only at Barneys New York. Additionally, adidas, Filling Pieces, and Common Projects will release an exclusive sneaker option for women. Retailing between $120 and $400, all styles will be available on Barneys.com and at select Barneys New York stores.
“Aside from Sole Series being a great project that we knew would interest our client, we also wanted to ensure that sneaker enthusiasts are well aware that Barneys New York is the go-to destination for new and exclusive sneaker and footwear styles,” said Tom Kalenderian, Executive Vice President and General Merchandise Manager of Menswear and Chelsea Passage. “Our Senior Buyer of Men’s Footwear, Chris Pepe, was the perfect person to lead this project, as he is a passionate sneaker aficionado and collector himself, and knows more about sneakers than anyone I know.”
“BNY Sole Series was born out of a desire to insure that the sneaker collector would be well-informed about our commitment to creating exciting products and drive energy in and around the sneaker culture,” said Chris Pepe, Senior Buyer of Men’s Footwear
First to launch in July, is a black leather version of the adidas Stan Smith. The brand’s iconic Stan Smith sneaker will receive an elevated update with a clean, all-black leather upper, a white midsole, and black laces. The tongue patch that typically features the traditional Stan Smith emblem will be replaced with the Barneys New York logo in gold.
Additional styles will continue to be released on a monthly basis through December, with each to be announced on the Barneys New York men’s and women’s Instagram channels, @barneysnyofficial and @barneysman. Each release will be available for purchase at Barneys New York stores as well as Barneys.com with retail prices ranging from $120-400 USD.
