Jordan Brand will be celebrating Singles’ Day once again, this time using the Air Jordan 4 as the silhouette. Singles’ Day is a holiday popular among young Chinese people that celebrates their pride in being single. The date, November 11th, with each “1” resembling an individual who is alone.
Dressed in a Fire Red, Summit White and Black color scheme. Inspired by the holiday season, this Air Jordan 4 comes in an all-over Fire Red upper contrasted with a Gum outsole. Over time, whether done intentionally as a creative expression or rubbed off organically with regular wear, a second layer on the upper reveals an ornamental design.
Air Jordan 4 Singles Day Release Date
Look for the Air Jordan 4 “Singles Day” to release in women’s sizing on November 11th at select Jordan Brand retailers. The retail price tag is set at $190 USD.
Color: Fire Red/Summit White-Black
Style Code: AV3914-600
Release Date: November 11, 2018
UPDATE: Your best look at the “Singles Day” Air Jordan 4 NRG in Fire Red with Gum soles. Photos: @hanzuying
UPDATE: Jordan Brand has unveiled the “Singles Day” Air Jordan 4.