Jordan Brand is set to launch its next performance signature shoe, the Air Jordan 39, in the “Sol” colorway. This latest addition to the iconic Air Jordan series represents a perfect blend of innovative technology and classic design.

The Air Jordan 39 draws clear inspiration from the Air Jordan 9, a beloved silhouette from the early ’90s. The mid-cut design balances ankle support and mobility, ideal for quick cuts and explosive movements on the court.

A unique highlight is the upper’s camouflage-like pattern, paying homage to the dynamic paint cracking seen on well-worn sneakers. This pattern is a result of innovation, achieved by scanning a worn-in Air Jordan 29 subjected to tests mimicking Jordan’s signature moves. This design nods to Michael Jordan’s legendary on-court dominance.

Sharp eyes will catch the debossed “23” on the vamp, a reminder of His Airness’ legacy. Subtle references to the Air Jordan 9’s planetary emblem appear on the midsole, while the tongue texture draws inspiration from the globe symbol. These details create a cohesive design that honors the past while looking towards the future.

The Air Jordan 39 isn’t just about looks; it’s built to revolutionize basketball footwear. For the first time in an Air Jordan, the shoe incorporates a full-length ZoomX foam midsole coupled with a Zoom Air unit. This combination promises unparalleled comfort, energy return, and responsiveness, elevating any player’s game.

The ZoomX foam, known for its lightweight and springy feel, is a staple in Nike’s running shoes. By incorporating it into the Air Jordan line, Jordan Brand focuses on maximizing athlete performance. The added Zoom Air unit in the forefoot enhances responsiveness for explosive movements and powerful jumps.

The “Sol” colorway features a stylish combination of White, University Red, and Black. Red highlights the Jumpman logo on the tongue, with imagery of Michael Jordan on the inner tongue. The shoes come in special packaging displaying MJ’s imagery.

Air Jordan 39 Sol Release Date

The Air Jordan 39 “Sol” will release on July 23, 2024, at select Jordan Brand retailers in-store, online, and on Nike.com. The retail price is set at $200 USD.

With this launch, Jordan Brand continues to honor its heritage while pushing the boundaries of performance and design. The Air Jordan 39 is not just a shoe; it’s a testament to the brand’s ongoing commitment to excellence.

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