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Jordan Brand Officially Unveils The Air Jordan 39

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As the Air Jordan lineage approaches its fourth decade, Jordan Brand has officially introduced the highly anticipated Air Jordan 39. To debut this remarkable shoe, they’ve enlisted the rising star of the Orlando Magic, forward Paolo Banchero. Banchero will showcase the Air Jordan 39 as his team takes on the Cleveland Cavaliers in Game 1 of the Eastern Conference Playoffs.

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“It’s a privilege to represent the Jordan legacy by sporting the Air Jordan 39s for our inaugural playoff series,” expressed Banchero. “MJ’s legacy shines brightest in the playoffs, and unveiling the 39’s in this setting is truly special for me.”

According to Jordan Brand, the AJ 39 embodies Michael Jordan’s distinctive style of play, empowering athletes with cutting-edge technology for superior performance, especially in agility and direction changes.

Crafted with meticulous attention to detail, the shoe seamlessly blends speed and flight, offering unparalleled benefits for agility and directional shifts on the court.

A groundbreaking feature in Jordan Brand history, the Air Jordan XXX9 boasts full-length Nike ZoomX foam, delivering an impressive 85% energy return and a responsive, cushioned feel—a game-changer for basketball footwear. Additionally, its herringbone traction pattern enhances both speed and control.

Outsole of the Air Jordan 39

Drawing inspiration from Jordan’s iconic movements on the court, the Air Jordan 39 incorporates elements reminiscent of the Air Jordan 9, further solidifying its connection to Jordan’s legendary career.

“Croix” Air Jordan 39 inspired by the original Air Jordan 9

In terms of color options, Jordan Brand has curated a collection of nine distinct colorways for the Air Jordan XXX9, excluding Player and Regional Exclusives.

Among the official colorways are:

SOL: A pristine, all-white design paying homage to Michael Jordan’s foundational greatness.

LUMIÈRE: A sleek black and white colorway inspired by the lights of Paris, honoring the city’s nocturnal skyline.

UNIVERSITY: A light blue colorway commemorating MJ’s college days and the legacy he left behind.

CROIX: Drawing from the Air Jordan 9, this black and white colorway celebrates MJ’s court maneuvers and iconic cross-step.

BARON: A neutral tri-color palette inspired by MJ’s baseball days, paying homage to his early sporting endeavors.

GUO PE: Guo Ailun’s exclusive edition of the AJXXXIX, featuring his signature seafoam green color symbolizing luck and abundance.

HERITAGE: A vibrant red colorway honoring Michael Jordan’s legacy in Chicago, reimagining a classic color scheme.

STYLE: Inspired by MJ’s iconic 90s fashion and impeccable suit collection, this colorway epitomizes the mantra: looking good equates to feeling good.

Air Jordan 39 Release Date

The Air Jordan 39 will debut in the “SOL” colorway on July 23, 2024, at select Jordan Brand retailers in-store, online, and on Nike.com, priced at $200 USD.

Stay up to date with all upcoming Air Jordan releases from our Air Jordan Release Dates page. Be sure to follow us on Twitter and Instagram.

Air Jordan 39 Colorways

Photos: Jacques Slade

Mario Briguglio
Mario Briguglio
Founder and Editor in Chief. My passion for sneakers started at age 6 and now I've turned my passion into a profession. Favorite Kicks - Air Jordan 3 "Black Cement"

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