HomeAir JordansAir Jordan 3 “True Blue” Gets Puerto Rico-Inspired Packaging

Air Jordan 3 “True Blue” Gets Puerto Rico-Inspired Packaging

Published on

Puerto Rican creators received the Air Jordan 3 “True Blue” early through a special package created by Jordan Brand and Ryan Witherspoon. Built around the Puerto Rican Day Parade, the presentation pulls from familiar details found inside many family homes.

- Advertisement -

A velvet flower box reveals a wooden box inscribed with “Soy Boricua, Que Se Sepa” inside the lid. The pattern reminded Witherspoon of an abuelita’s couch. Doily-esque fabric took the place of traditional tissue paper when wrapping the sneakers.

The packaging carries most of the custom work, since the Air Jordan 3 itself remains unchanged. Its floral print, wooden construction, Spanish message, and vintage-inspired wrapping turn the early delivery into something closer to a family keepsake than a typical promotional box.

This Puerto Rico-themed package appears to be limited to the creators shown on Witherspoon’s social media. The Air Jordan 3 “True Blue” releases in full-family sizing on July 18, 2026. Adult pairs are priced at $230, with grade school sizes at $155, preschool at $95, and toddler sizes at $80.

Stay up to date with all upcoming Air Jordan releases from our Air Jordan Release Dates page. Be sure to follow us on Twitter and Instagram.

Air Jordan 3 “True Blue”
Color: White/True Blue-Fire Red
Style Code: IF4396-104
Release Date: July 18, 2026
Price: $230

Related news