In celebration of Jordan Brand’s 40th anniversary, a fresh addition to the Air Jordan 1 lineup is on the way. The Air Jordan 1 High OG “Self Expression” arrives in a bold Black and Summit White colorway, offering sneaker enthusiasts a chance to customize their kicks. As part of the “Self Expression” pack, this release showcases the brand’s dedication to creativity and individualism.

What makes this sneaker special is its unique multi-layered design. It features three layers of paint—a black top layer, a colorful middle layer, and a crisp white bottom layer. Wearers can peel away these layers to reveal colors, allowing them to personalize their sneakers over time. This interactive design gives each pair a distinct look, reflecting the wearer’s style and creativity.

Air Jordan 1 Self Expression Release Date

The Air Jordan 1 High OG “Self Expression” will be available on July 12, 2025 at select Jordan Brand stores, online retailers, and on Nike.com. The sneakers will come in men’s sizes for $185 and grade school sizes for $140.

This unique release not only celebrates Jordan Brand’s legacy but also invites fans to express their individuality. Get ready to grab your pair and start customizing!

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UPDATE 6/30/25: New in-hand shots of the Air Jordan 1 High OG “Self Expression” reveal its special wear-away upper. Over time, the black paint fades to expose bold, colorful panels underneath. This layered design ensures no two pairs look the same, making each one truly personal.

A release is still set for July 12, 2025.

Photos: jaythesneakerguy

Photos: SharKicks