It’s official, adidas will start selling Yeezys again. Part of proceeds will go to charity, and Kanye will be given 15% commission on all goods sold.
CEO Bjorn Gulden said today that the company will sell “parts” of the stock and donate part of proceeds to charity.
“What we are trying to do over time is to sell parts of these goods and then donate to organizations that help us and that also have been hurt by Kanye’s statements,” Gulden told investors. “Burning is not the solution.”
Millions of Yeezys with a retail value of 1.2 billion euros ($1.3 billion) are sitting in storage after their sale was put on hold.
An exact date to when products will start releasing remain unknown. However, there are rumors that the adidas Yeezy Boost 350 “Pirate Black” will be restocking once again. Stay tuned for more updates as this story develops.
In other news, check out the latest on the upcoming J Balvin x Air Jordan 3 collab.
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Source: Reuters
