Home Adidas adidas Unveils New Recyclable Sneaker

adidas Unveils New Recyclable Sneaker

Following its debut of the recyclable Futurecraft Loop, adidas has unveiled their newest recyclable sneaker called, the Generation 2, which was made by reconstructing used shoes.

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The original Futurecraft Loop was tested by a group of 200 people in April. adidas then took the shoes that were worn and returned and melted them and fused the remains together to create the Futurecraft Loop Generation 2. The shoe comes built using the same 100% recyclable single-material upper and adds a gradient Blue pattern.

“We collected the shoes, recycled them, kept them in our supply chain and ultimately remade the recycled material into new running shoe components,” Adidas Running Footwear Developer Amanda Verbeck said. “The material is melted and developed into new pellets, which are heated to form new components including the eyelets and outsole. Virgin TPU material is used to create the remaining components of the midsole and upper.”

adidas will be sending the Generation 2 sneakers back to the group soon to completed their “closed loop” process. A release date to the public will take place during Spring/Summer 2021.

adidas Futurecraft Loop Generation 2 Release Date

adidas Futurecraft Loop Generation 2 Release Date

adidas Futurecraft Loop Generation 2 Release Date

adidas Futurecraft Loop Generation 2 Release Date

adidas Futurecraft Loop Generation 2 Release Date

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Mario Briguglio
Founder and Editor in Chief. My passion for sneakers started at age 6 and now I've turned my passion into a profession. Favorite Kicks - Air Jordan 3 "Black Cement"
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