UPDATE 10/16/25: The Nike Air Max 1000 “Lilac” raffle is now live via zellerfeld.com and closes Tuesday, October 21, at 1 PM EDT. Each pair retails for $179 USD. Scroll below for in-hand photos via @ad__sneaks.
Original Story 10/9/25:
The Nike Air Max 1000 “Lilac” (Purple) is the next release of Nike’s series of 3D-printed sneakers. Designed in partnership with Zellerfeld, the shoes are a full-on continuation of the brand’s line of sustainable and otherworldly comfort.
The molded slip-on follows the design language of the Air Max 1 with wavy lines, a waxy finish and monochromatic shade of purple. Underfoot, a red Air unit contrasts and complements the overall style as well as the silhouettes Air Max heritage. Embossed Swooshing and the “Air Max 1000” badge down the midfoot identifies it as an experimental concept from Nike.
The “Lilac” colorway made a surprise debut on Zellerfeld’s website early in the morning of October 9th, only to be quickly removed minutes later — strongly suggesting a limited or early testing drop. With its unexpected appearance, this coveted release has fans speculating that it might be Nike’s most forward-thinking Air Max to date.
Expect the Nike Air Max 1000 “Lilac” to be released October 21, 2025 via Zellerfeld and possibly Nike SNKRS retailing for $179 USD in men’s sizing.
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Release Date: October 21, 2025
Price: $179
Photos: @ad__sneaks
