Kid Cudi, the renowned musician and trendsetter, made a captivating appearance at Chicago’s Summer Smash Festival last night. The event served as the perfect platform for Cudi to showcase a preview of his highly anticipated collaboration with MSCHF, the creative collective known for pushing boundaries. This exclusive partnership resulted in the creation of the Super Normal 2, a distinctive shoe design that seamlessly merges Cudi’s iconic style with MSCHF’s experimental aesthetic.

This offering of the Kid Cudi x MSCHF Super Normal 2 features a fleece-constructed upper in a mix of Red, Blue, Purple, and Pink color tones. This combination of vibrant colors creates a striking visual appeal that sets this sneaker apart from the rest. But it doesn’t stop there – Blue beads are strategically placed along the fleece-covered upper, adding a unique tactile element to the design. This unexpected detail not only enhances the aesthetics but also provides an interesting sensory experience for the wearer. A seersucker pattern is incorporated into the laces, while having MSCHF branding on the tongues and heels. A Grey midsole atop a Blue rubber outsole completes the design.

Check out the photos below, and look for the Kid Cudi x MSCHF Super Normal 2 “Insano” to release on September 7th exclusively through the MSCHF sneaker app. The retail price tag is set at $170 USD.

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UPDATE 9/6: The draw for Kid Cudi’s Super Normal 2 “Insano” is now live only for 24 hours.