The NikeCourt Serena Williams “Greatness” Collection celebrates her incredible summer, merely the latest chapter in her phenomenal career. This collection embodies the strength, power and beauty the tennis icon displays on and off the court.
While the inspiration for the collection comes from Williams, its instigation came from NIKE, Inc. President and CEO Mark Parker. Parker has worked closely with Williams over the years; he considers her both a colleague and a friend. Relying on his firsthand knowledge of Williams’ taste in style and design, Parker guided the design team to create items that accurately capture her personality.
The Greatness Collection features three footwear silhouettes: the NikeCourt Flare, NikeCourt Air Max 1 Ultra and NikeCourt Roshe LD-1000. Each shoe features a juxtaposition of Nike Safari and marble prints. The former connects to both Nike DNA and Williams’ penchant for animal prints, while the latter symbolizes her strength.
On the NikeCourt Air Max 1 Ultra and NikeCourt Roshe LD-1000, the prints are applied on a semi-transparent no-sew skin. The uppers of these sport-style shoes also feature premium black leather on the Nike Swoosh, tongue and heel. Each arrives with two sets of laces, aglets and dubrets.
Williams will don the limited edition NikeCourt Flare while on court in New York. She has worn the performance silhouette for her past four major titles.
Check out the official images below and look for the Nike Serena Williams “Greatness” Collection to become available on August 27th.
NikeCourt Flare LG “Greatness”
White/Black-Black
831309-100
August 27, 2015
$200
NikeCourt Air Max 1 Ultra “Greatness”
White/Metallic Silver-Black
829722-100
August 27, 2015
$180
NikeCourt Roshe LD-1000 “Greatness”
White/White-Black
829721-100
August 27, 2015
$160
Source: Nike, Inc.