Concepts continues to celebrate their 20th anniversary by teaming up with Reebok to release an exclusive Concepts x Reebok Insta Pump Fury CC collaboration.

Inspired by the baroque motif applied to silk garments by major fashion houses in the 80’s and 90’s. This Reebok Insta Pump Fury comes dressed in a Blackout colorway featuring a premium molded leather lining and toe box with a neoprene air bladder. The “Pump” callout on the tongue along with the embroidered Reebok logo on the upper both feature Metallic Silver, complementing the reflective Concepts branding on the tongue and prominent reflective “CC” logo on the heel.

Look for the Concepts x Reebok Insta Pump Fury “CC” to release on online on Saturday, December 17th and in-store at Concepts Cambridge & NYC locations. An exclusive early purchase opportunity will be available at a special in-store event at both locations on Friday, December 16th.